Overview
The PCMA Journal of Business is a biannual peer reviewed refereed journal and serves as a scholarly platform committed to nurturing insightful research and facilitating impactful discussions within the field of business and management. With a focus on promoting academic excellence and advancing practical knowledge, the journal aims to contribute significantly to the understanding of contemporary business challenges, strategies, and innovations.
ISSN: 0974-9977
eISSN: Applied (Available soon)
Aim and Scope
The central objective of the PCMA Journal of Business is to establish a respected platform through which academics, researchers, practitioners, and policymakers can disseminate high-caliber research articles, reviews, and case studies that explore diverse aspects of business management. This endeavor is geared towards enriching the breadth of knowledge within the field and fostering the adoption of decision-making rooted in empirical evidence.
The scope of the Journal has been delineated through the concentration on 13 distinct disciplinary tracks, each overseen by committed specialists.
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Business Analytics, Technology and Artificial Intelligence
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Business Ethics and Corporate Social Responsibility
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Business Law and Regulations
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Destination Marketing
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Economics
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Entrepreneurship and Innovation
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Financial Management
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Human Resource Management
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International Business
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Marketing
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Operations and Supply Chain Management
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Strategic Management
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Tourism Marketing
